+
The brief
Work in partnership with the project illustrator to develop a striking visual identity for a new board game - assets that required development included a game logo, box, board, cards and tokens. Battle Dentale is a game of strategy aimed at children 8+.
“Deep in the depths of Hoodez Dungeon, Toothache the Troll and Gumrot the Goblin became fed up of sitting around doing nothing. Borrowing the jaws of a nearby skeleton (asking politely first, of course) and some gems they found in a treasure chest, they invented a fun new game of teeth collecting which made the hours between battling adventurers just fly by.
Winning requires strategy, efficient decision-making, and sometimes evil moves to sabotage your opponent! To win, gather a more highly valued collection of teeth than the other player.”
What we did
Pulling inspiration from the dungeon setting, we developed a suite of assets with dark, gritty textures. The designs maintain a playful feel for the younger target market. The logo features a naughty goblin hand and follows the shape of the dungeon roof, complimenting the composition set up by the very talented project illustrator.
The blue/green colour palette represents Toothache and Gumrot and lend themselves well to the frogs and flies they share their dungeon with!
What we love most about this visual identity
The playful characters and dungeon setting!
Illustrations courtesy of The Noble Artist
